Nowadays fashion is based on trends. These are becoming faster and shorter. So fashion becomes more and more a vicious circle, where clothes are only worn for a short time and then stored or even disposed.
This leads to a much higher consumption of resources and so the fashion industry becomes less and less sustainable.
We as Motra want to change this running system, slow down the process of fashion and focus on sustainability. Motra carries only high quality, timeless products that can be worn for more than a lifetime. Our goal is to enrich your closet with our lifelong usable clothing. We are your fashion choice.